What Makes Entrepreneurs Entrepreneurial?


Saras’s concise 9-pager introduction to effectuation. A key paper to download and read to grasp the foundations of effectuation.

Journal or Publication:
Darden Business Publishing
Authors:
Saras Sarasvathy
Tags:
Status:
publish
Year Published
2001
Relevant Principles:
Affordable Loss
Bird-in-Hand (Means)
Crazy Quilt (Partnerships)
Lemonade (Leverage Contingencies)
Pilot-in-the-Plane (Control vs. Predict)
Download Attachment:
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